From time to time we like to share the resources that we find especially helpful and informative with our readers. Here are some of the most recent articles we've been reading:
Are You Marketing to the Customer's Buying Cycle?: From one of our partners, Kickstart Alliance, explains why it's important for B2B marketers to develop a variety of content to reach out to potential customers at various points on the buying cycle.
7 Lies Sales People Tell Themselves: From Fearless Selling this article covers seven common lies sales people tell themselves which can sabotage their success.
Confidence in Cold Calling: From The Sales Blog, S. Anthony Iannarino offers helpful advice to sales pros who get the proverbial cold feet before a cold call.
We want to know what you've been reading, too. Tell us in the comments below!
Posted on
Wed, January 25, 2012
by April Karli